Hammerhead Communications
MICHIGAN SOCCER
The official publication of the Michigan State Youth Soccer Association


Circulation: 75,000
(Includes youth players, coaches and administrators in Michigan).

Frequency:
February 1 (Administrators Only, no advertising), May 15* & October 15. 

*Annual Tryout Issue

Important Note from the Michigan State Youth Soccer Association
RE: Permissible Age Groups in Tryout Advertisements
MSYSA will not permit any age groups younger than U11 to be mentioned in tryout ads in any manner whatsoever. No dates, phone numbers, emails, coaches, etc. can be listed in reference to U10 and younger age groups. MSYSA will allow tryouts to be promoted for age groups U11 and older. Additionally, advertisements for club tryouts in the Michigan Soccer publication may not include logos or references to competing organizations of the MSYSA such as US Club Soccer, AYSO, SAY, etc.
If you have any questions regarding this policy, please email stateoffice@msysa.net
.

Deadlines: Advertising Reservation and Ad Copy Deadline is 25 days prior to publication. Article/Editorial Deadline is 15 days prior to publication.
Note: Ad copy changes will not be accepted over the phone.

Print Advertising Rates:
(Call 1-800-511-1574, ext 10 for advertising rates for online issue)
LOCAL ADS
(ads coming from within Michigan):
Full Page 4 color:  $ 1465.00 
Full Page:  $ 685.00
1/2 Page:  $ 495.00
1/4 Page:  $ 365.00
1/8 Page:  $ 245.00
NATIONAL ADS (ads coming from outside Michigan):
Full Page 4 color:  $ 1465.00 
Full Page:  $ 910.00
1/2 Page:  $ 665.00
1/4 Page:  $ 475.00
1/8 Page:  $ 310.00
Guaranteed Page Placement Charge: $75.00
Discounts for multiple issue purchase in Michigan Soccer
3x purchase: 10% off price of each ad.

Advertising Dimensions: Michigan Soccer is a magazine-format publication, printed on high-bright news print.
Ad sizes listed are for Live Area
Full Page: 7.0” wide x 10.25” tall
1/2 Page: 7.0” wide x 4.75” tall 
1/4 page: 4.5” wide x 4.75” tall
1/8 Page: 4.5” wide x 3.0” tall

Please Note: All advertising resizes will be charged $50.00.
(Call 1-800-511-1574, ext 10 for advertising info for online issue)

Specs:  85 line screen, magazine format. Negatives or positives accepted. Emulson side down for negatives. Color ads must be prepared in CMYK film separations. Color proof is required. Advertising design is available at a billing rate of $65.00 per hour.

Ad Copy Delivery:
Negatives and Positives accepted. 
B/W ads may be submitted electronically (see below).

If sending an Ad Electronically...
(b/w ads only, color ads must be provided as CMYK negative color separations): Send as a Tiff file for the PC or an Adobe Acrobat PDF file for the PC (300 dpi).
- At this time no other file formats are accepted.

Electronic files my be emailed to Info@Hammerhead.net if less than 5 mgb. If file is larger than 5 mgb, the email will be automatically sent back. Please then send the ad copy on a PC Zip disk or Data Cd. If you would like the disk to be returned to you, please provide a Fed Ex (or similar) prepaid shipping label. Disk will not be returned without prepaid shipping label.

If sending Electronic Ad Copy, there will be an output charge of $15.00 for a 1/8 or 1/4 page ad and a $25.00 charge for a 1/2 or Full Page ad. Again, color ads must be provided as CMYK negative color separations (color ads cannot be accepted electronically for this publication).

Payment Policy
(as issued by the Michigan State Youth Soccer Association)

New Advertisers: (advertisers placing an advertisement in Michigan Soccer for the first time).
All ads must be prepaid. Payment must be received with advertising insertion order to guarantee space.

Repeat Advertisers: (advertisers placing an advertisement in Michigan Soccer for a second+ time).
30 days Terms will be extended to repeat advertisers pending advertiser has paid for past advertisement(s) in less than a 60 day period

Advertisers Purchasing Multiple Advertisements:
Same as above. New advertisers must pay for first placement in advance. Successive ads would be extended terms.

All questions related to payment terms should be directed to billing@Hammerhead.net

How to Reserve Advertising Space: To place an advertisement, call Ray Marquez at 1-800-511-1574 x 12 or AdSales@Hammerhead.net.

Mail ad/editorial copy by deadline date to:

    Hammerhead Communications, LLC
    c/o Michigan Soccer 
    4030 Mt. Carmel-Tobasco, Suite 317
    Cincinnati, Ohio 45255

    Tel: 513-688-0307 ext. 10

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